RYEOJIN MIN (LÉA MIN)





Léa Min is a brand-focused graphic designer working across brand identity, editorial design, and visual systems.

Her work involves developing brand direction and visual concepts, and applying editorial thinking to organize complex content into clear, scalable design systems across print, digital, presentation, and time-based media.

Based in London and Seoul, she has experience working with global clients across in-house, agency, and freelance settings.

CONTACT
CV





Education
Royal College of Art
Master of Arts
in Visual communication
Experimental Communication
Sep 2019 — Jul 2021


Kookmin University
Bachelor of Fine Arts
Department of Entertainment Design
(Advanced)
Mar 2013 — Feb 2018





ExperiencesFreelance Designer 
Branding, visual identity, editorial, and digital content design for diverse clients
2023 – Present


Kakao
Brand Marketing Designer
Seongnam-si, Republic of Korea
2023

Naver Webtoon
Brand Designer (Intern)
Seongnam-si, Republic of Korea
2022

SM C&C
Designer
Seoul, Republic of Korea
2019

Perigee Gallery
Art Team Designer
Seoul, Republic of Korea
2018

Seongbuk Museum of Art
Designer
Seoul, Republic of Korea
2017

Monthly <Design> Magazine
Graphic Designer
Seoul, Republic of Korea
2015 – 2016




Skills
Adobe Photoshop
Adobe Illustrator
Adobe Indesign
Adobe After Effect
Adobe Premiere
Figma
Final Cut Pro
Cinema 4D
Processing
Blender
JavaScript
3D Max
Mad Mapper




Exhibitions
Terminal RCA – RCA Satellite Event 2021
Ugly Duck, London, UK
Jun 27 – 30, 2021

RCA Graduate Show 2021
Online Exhibition
Royal College of Art, London, UK
Jul 21 – 25, 2021

RCA Work in Progress (WiP) Show 2021
Online Exhibition
Royal College of Art, London, UK
Jan 27 - Feb 04, 2021

my LUCY – 2018 Winter Art-Show
GONGZONE, Seoul, Korea
Dec 28, 2018 – Jan 12, 2019

Kookmin University Department of Entertainment Design Graduation Exhibition – “Crash-landed Tomato”
Gallery Luminare, Seoul, Korea
Sep 22 – 26, 2017




Partner
SolarEdge
Netflix
Hansol Paper
ROUX
JADU





Last Updated 25.09.09
WORK







ROUX (2025)
Brand Identity
Visual System
Typography
Website Design
Experiential Graphics

Brand identity redesign for a global creative production studio. A digital-first visual system built to support content-heavy video outputs, using contrast and typographic structure to keep focus on dynamic visual content.





BRUN (2022)
Brand Identity
Graphic System
Typography
Printed Matter
Digital Graphics

Brand identity for an organic lifestyle brand focused on well-being. Organic forms, natural colours, and a custom typeface combine into a cohesive visual system applied across printed matter and digital graphics.





Make Zero (2024)
Brand Identity
Visual System
Printed Matter
Spatial Graphics
Digital Graphics

Brand identity for a Busan-based cocktail bar focused on sustainability and local ingredients. Research-led visual decisions shape a balanced system across print, spatial graphics, and digital applications.





FUNCTION (2023)Brand Identity
Visual System
Illustration
Printed Matter
Spatial Graphics
Digital Design

Brand identity for a co-working space supporting flexible creative work. Time- and clock-inspired graphic motifs form a structured visual system applied across identity, spatial graphics, print, and digital applications.





Everyday Particles (2021)
Experimental Visual Research
Editorial Design
Typography
Motion Graphics
Installation

Experimental visual research project translating speculative spatial concepts into a cohesive graphic system. The work spans editorial and typeface design, motion, digital graphics, and physical installation.





Virtual Particles (2021)
Graphic Documentary
Speculative Narrative
Visual System
Editorial Design
Digital Graphics

Research-driven graphic documentary visualizing a fictional planetary system. Particle-based simulations generate a structured visual narrative, framing space as a system shaped by contingency, movement, and transformation.





Slab (2025)
Brand Identity
Visual System
Website Design
Spatial Graphics

Brand identity for a fashion select shop focused on emerging designers and contemporary culture. A flexible visual system connects digital, editorial, and spatial applications to create a cohesive retail experience.





Reticle (2025)Brand Identity
Visual System
Illustration
Printed Graphics
Digital Graphics

Brand identity for a branding studio. A logical, system-based visual language supports clear communication across print and digital applications through illustration and structured graphic elements.





iff (2024)
Brand Identity
Brand Direction
Typography
Spatial Graphics
Printed Matter

Brand identity for a specialty coffee brand focused on quality and clarity. A restrained visual system shapes the café experience across print, spatial graphics, and digital touchpoints.




© 2026 Ryeojin Min. All Rights Reserved.